Starbucks Via Ready Single Serve Instant Hot Beverage Machine

starbucksreadybrewer_bodum_via1.jpg

Starbucks working with Bodum has debuted the Starbucks Via Ready Single Serve Instant Hot Beverage Machine. The VIA instant coffee machine comes with a travel coffee mug, and makes instant coffee in 3 steps.

Add water to the machine in the amount you wantPour in your favorite packet of Starbucks VIA coffeePut the mug under the water spout and press the button for hot water used to brew up the VIAstarbucksreadybrewer_bodum_via3.jpg

This is really nothing more than a hot water dispenser with travel mug, and if you wanted to use it for tea or other purposes it will work just fine. It’s interesting Starbucks didn’t make another VIA format to match the brewer, but then again why complicate matters. We’ll pick one of these machines up soon to have the at home VIA single serve coffee experience. We also couldn’t find any references to the machine at Bodum or the main Starbucks site and found this just sitting in the store window.

Read More in: Coffee Concentrates & Extracts | Single Serve Coffee Machines

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Posted by Jay Brewer at December 30, 2010 8:27 AM
What a waste… they could have been spending this time working toward a K-Cup (or at least a better competitor for the K-Cup empire).
Posted by: Beth at December 30, 2010 9:08 AM Yeah, if this is what there Marketing geniuses have come with for when the Kraft partnership ends, they are in a lot of trouble
Posted by: Paul at December 30, 2010 8:40 PM

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Home Page > Food and Beverage > Coffee > Single Serving Coffee Brewers – Making Great Tasting Coffee One Cup At A Time

Single Serving Coffee Brewers – Making Great Tasting Coffee One Cup At A Time

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Posted: Apr 02, 2010 |Comments: 0
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Can you think of a better time to enjoy a fresh brewed cup of coffee than during breakfast or after having a mouth watering desert after dinner?  I’m guessing you’re having a pretty tough time trying to think of better opportunities for doing so.  With the invention of the single serve brewer comes the ability to enjoy great tasting coffee in a few short moments without having to get it at a coffee shop.  They’re so easy to use, and you can enjoy the great tasting coffee that they create in your very own home.

Why are the single serve coffee brewers becoming so popular for many that had become so used to ordinary coffee makers?  One of the more popular producers of coffee makers conducted a survey on this matter and came out with the following results:  It was revealed that around 88 percent of the consumers that purchased single serve brewers loved that fact that they could make a cup of coffee in about one minute.

One of the huge benefits of these coffee makers is that you can make different types of coffee every time, so if someone wants decaf or if someone wants caffeinated coffee, then you can make both types in a very short period of time.  You can also have a variety of coffee flavors on hand at any time so that everyone can enjoy a cup of coffee with the flavor that they enjoy the most.  This saves on clean up, as well as wasted coffee that results from making too much of one kind.  There is a huge time savings benefit with single serve coffee brewers in that you can avoid dealing with brewing times of other more traditional coffee makers as well as clean up time that is required with those types of makers.  If you love the great tasting flavor that is provided by coffee grinders or event antique coffee grinders but don’t want to have to spend the time making the coffee grounds, then you’ll also enjoy the time savings benefit that these brewers provide.

It was also found that 90 percent of those that purchased the single serve brewer loved the fact that there is minimal need for measuring out coffee grounds and that there is very little cleaning that has to be done.  Because you don’t have to spend as much time making the coffee, you have more time to take care of other tasks that you may have on your agenda.

Finally, it was discovered that 65 percent of those that purchased the single serve brewer were determined to buy only quality products when shopping for coffee pods that they would be using when making their own coffee.  Many consumers prefer the pods that Maxwell House have to offer because they are made with 100 percent Arabica beans and have harvested and selected with care for the purpose of filling the coffee pods that are sold.  These types of coffee pods provide the maximum in freshness and coffee flavor and aroma, which is another big reason for their rising popularity.

The coffee pods that you find in your local grocery store will generally fit into most single serve brewers so you can shop for as many as you want so you can always enjoy a great tasting cup of coffee each and every time.  If you’re looking to enjoy a great tasting cup of coffee and save a little time during the process of making coffee, then a single serving brewer might just be the best option for you.

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Matt LeClair -
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Buy an antique coffee grinder at www.antiquecoffeegrinderplus.com

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